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Martin Container Branding & Web Development

Martin Container is a leader in west coast refrigerated and fully customizable storage solutions. The problem was that their branding and website did not portray the quality and assurance needed for large container services.

Research and Ideation

Finding a brand solution that showcased quality in their products required a look into the competitive industry. After exploring ideas, we completely transformed their product into a graphic style, using typography and grids.

Making the mark

From there, we fine tuned those ideas into a mark that showcased Martin Container's ability to deliver great and reliable products. Using hexagonal shapes and patterns seen from fabrication methods, Martin Container's message was now visual.

Swiss Design and an international style

The use of Swiss Design helped create the foundation of structure and grids seen throughout the site. This allowed our design style to maintain the resemblance of stacked cargo and containers seen at a container terminal.

Our co-operation with Vincit was very collaborative. Their team communicated extremely well, understood my suggestions, and tweaked the specifications and design based on their understanding of how clients would perceive it. They also created content for our site and performed SEO. We are very happy with the results of the website and we look forward to working more with Vincit in the future.

Charlie MartinDirector of Operations

After the website rebuild, Martin Container saw daily site traffic increase 400%, not only generating a large number of leads, but the quality of the leads is much more significant. This has immediately increased their sales by 30%.

The Dream Team

Vincit: Justin Beaulieu, Vinson Gotingco, Viet Le, Jessica Wang

Martin Container: Charlie Martin


Dish App & Branding

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