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Wholesale and retail

Data-empowered digital commerce

To stand out in the global competition, wholesale and retail companies need to tap into process and customer data and think about the value they can extract from analytics. 

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Manufacturing industries

Customer-centric, data-led manufacturing

For manufacturers, true digital transformation starts by envisioning where in the value chain can data be applied to make a difference.

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Public Sector

Accessible and intuitive public services

All public sector services should be designed to serve citizens first. Digital solutions and applications must be easy to use, despite physical and cognitive disabilities.

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Energy and utilities

Dynamic and resilient energy economy

Digital processes and data-led services help energy and utility sector companies develop a stable energy offering with transparent, customer-centric services.

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Digital platform economy

Fast-tracking innovative business models

Shared platforms offer fast entry to new markets, cost-efficiently and scalably. But lasting value add comes from cross-industry collaboration and linking products with complimentary services.

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Banking, finance and insurance

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Digitally disrupted, the companies in the banking, finance and insurance sector must actively innovate new approaches to build omnichannel customer experiences that fully utilize data.

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Medical devices manufacturers

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While medical device software is strictly regulated, there's room for innovations that make life easier for patients and caregivers. Stable and secure data flow is a must.

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Case Heinon Tukku: Heinon Tukku improves customer experience with automation


Heinon Tukku operates in the wholesale business, characterised by big volumes and small margins. The industry competes with prices, but the quality of the customer experience also plays an important role.

The customers of Heinon Tukku in the HoReCa segment place great emphasis on getting food when it is fresh, given that they cannot, or will not, always store it themselves. Fast and reliable deliveries are an important quality factor to restaurants, for example..

Ensuring fast and reliable deliveries

SAP Sales Cloud is a customer relationship management (CRM) system and a tool for customer service which provides Heinon Tukku with a good view of its customers. We have cooperated with Heinon Tukku since 2009, and in the field of CRM since 2015. The marketing tool SAP Marketing Cloud was deployed in 2018.

“Heinon Tukku is in close and frequent contact with its customers, and it’s important for the company to see its customers’ historical and trend data in addition to their basic data. Sales Cloud is also a sales tool which supports reliability and rapid service, as the right hand knows what the left hand is doing,” says Rickard Kallis, Business Lead.

Our expertise used in this case:

  • CRM implementation

  • CRM integrations

  • Marketing Cloud implementation

  • SAP Sales Cloud

  • SAP Marketing Cloud

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