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COMMERCIAL DATA & AI

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Overview

Improve commercial performance with insights from sales, customer behavior, market trends, and operational efficiency. With data and AI you can optimize the transactional flow to reduce costs, increase sales and deliver more personalized experiences.

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What we do
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Product information management (PIM)

Make your products stand out and thrive in the market by managing the product experience, not just product information. Product Experience Management (PXM) is a mindset that focuses on enhancing customer experiences and gaining a competitive edge. By managing the entire experience surrounding your products, PXM helps you sense market changes, seize opportunities, and transform your business – leading to stronger stakeholder relationships and accelerated growth. 

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Customer data platforms and management

Create a 360-degree single source of truth about your customers and stay relevant in today's market. With third-party data becoming scarce, using zero-party and first-party data is crucial. Customer data platforms and management provide the insights needed to create personalized experiences across channels, drive strategic planning, mitigate risks, and optimize resources.

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Data integrations & API management

Boost your business processes with smart APIs. We connect many different business data sources, extract that data, and store it in a suitable destination, such as a data lake or data warehouse.

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Order and pricing management

Set, manage, and optimize pricing strategies to allow your sales team to generate quotes and orders with accurate and competitive pricing. Once an order is in the system, you can manage every stage easily and quickly.

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Aftersales data

Prepare the relationship for repeat purchases. Aftersales data reveals how customers use products, solutions, or services, their interactions with the company and perception of your brand, and how they respond to your marketing and sales efforts.

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Agentic AI

Build automated sales operations with agentic AI. By deploying agents to handle the operational heavy lifting – from data enrichment to complex quoting - you reduce costs, increase sales, and deliver more personalized experiences. This optimizes the transactional flow, and experts can focus on what they do best: building strategic relationships and driving growth

Example cases
Meira Nova: Making assortment management easier for well over 100,000 products
  • Meira Nova
  • Wholesale and retail

Making assortment management easier for well over 100,000 products

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Vallox: Implementing a business-critical product information management solution
  • Vallox
  • Manufacturing

Implementing a business-critical product information management solution

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Some of our tech partners
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Explore more
The power of customer data – your organization’s most crucial asset
  • Commerce & engagement

The power of customer data – your organization’s most crucial asset

Read more →
Guide: How data can power your omnichannel customer experience
  • Commerce & engagement
  • Downloadable

Guide: How data can power your omnichannel customer experience

Read more →
We're also excited about
The record-setting 4-week SAP S/4HANA Public Cloud rollout

With Vincit, Ahlstrom set – and achieved – an ambitious, record-setting timeline: modernizing one of their plants’ ERP systems to SAP S/4HANA Public Cloud in less than a month.


Vincit can help you turn agentic AI into profit

Potential is great, but profit is better. At Vincit, we can help you identify high-impact areas and turn AI into measurable business value through three pillars: Agentic AI for ERP, Agentic AI for commerce, and Tailored AI solutions.

Five B2B commerce trends beyond 2026

We have officially moved past the era of simply "having an online store." Today, customer portals and online stores, often combining digital sales and self-service, have matured into the core commercial operating system for manufacturers, distributors, and wholesalers.

Building an AI-powered pricing tool with accurate predictions

INNA is using a groundbreaking AI price-setting tool built on a machine learning model that allows for fast and accurate pricing of rental apartments. The Vincit-built tool automates a process that was time-consuming and took a lot of manual work in the past, giving INNA a competitive advantage. 

Contact us
Riku Kärkkäinen
Riku Kärkkäinen
Business Area Lead, Vincit Commerce
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