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STRATEGY & DESIGN

The drivers of business results

Our services

Outperform industry benchmarks with superior customer experience. We help you crystallize strategies and design winning concepts, services, and visuals that create competitive advantage. Our AI-augmented designers automate routine tasks, focusing on creative problem-solving and driving organizational change.

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Our services
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Strategies & innovation

We turn your business goals into concrete digital strategies. Through co-creation workshops, data-driven research, and AI-powered insights, we uncover new growth opportunities for your business. You get a clear, actionable roadmap to align your team and guide your focus.

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Service design

We gather and utilise customer understanding to design services that meet real user needs. By mapping customer journey and running customer validations, we eliminate pain points and create efficient, end-to-end experiences. You get an intuitive services that work better for everyone and improve business performance.

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UX & UI Design

We create easy-to-use and delightful digital experiences. Our human-centric and data-driven approach, enhanced with AI tools, rapid prototyping, and user testing, guarantees engaging and useful user experiences. You get fully accessible services that delight users and meet their needs.

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Visual design

We bring your brand to life with stunning, functional, and accessible visual design. Our team builds beautiful user interfaces and scalable design systems that ensure brand consistency. You get pixel-perfect, development-ready assets for a smooth and fast transition to code.

How design drives your business

Better products and services: By deeply understanding the user, the design approach leads to solutions that are not only functional but also intuitive, enjoyable, and relevant. This results in higher user satisfaction, loyalty and ROI.

Reduces risk: The design process involves constant prototyping and testing. This iterative cycle allows teams to identify and fix problems early, before major investments in development are made.

Fosters innovation: The design approach encourages creative, "outside-the-box" thinking. By exploring multiple ideas and perspectives, it can uncover new opportunities and lead to truly innovative solutions that competitors haven't considered.

Builds stronger brands: A well-designed product or service reflects a company's commitment to quality and empathy. This focus on the user experience builds trust and strengthens the brand's reputation, creating a lasting emotional connection with customers.

Aligned goals: We bring together your strategic ambitions, everyday business goals and user needs in defining ambitious visions and detailed interaction designs. Through collaboration, research, and validation, we ensure every solution serves both the brand and its audience.

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Case studies
Lapland Safaris: From Lapland dream to

From Lapland dream to "Booking confirmed"

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Service design UX/UI Design Design systems
HSL: Creating a better commuting experience with a user-friendly public transportation registry
  • HSL
  • Public sector

Creating a better commuting experience with a user-friendly public transportation registry

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Service design UX/UI design
Vaasan sähkö: How Vaasan Sähkö benefits from refreshed digital channels with a unified look and feel
  • Vaasan sähkö
  • Energy and utilities

How Vaasan Sähkö benefits from refreshed digital channels with a unified look and feel

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Strategy UX/UI design Design systems
Verkkokauppa.com: How an inspirational online customer experience drives webstore purchases
  • Verkkokauppa.com
  • Wholesale and retail

How an inspirational online customer experience drives webstore purchases

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Concept design Service design UX/UI design
Recognizing pain points in the customer experience and systematically working on tackling them was one of the biggest successes of the project. The co-working sessions were refreshing – Vincit prepared them and we got to spar designs and concepts together. The whole team was determined to fix the recognized challenges. We can be proud that together we kept improving the customer experience as our North Star throughout the project

Anton Paasi, Business Development Lead,
Verkkokauppa.com

We're a team of 30 designers with over 12 years of experience on average, and a track record of more than 500 successful projects. Ready to discuss your next project? Let's talk.

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Good user experience matters
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A better UX design can increase conversion rates by up to

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Good UX design can improve employee productivity up to

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Improving software usability can cut support costs by up to

Contact us
Susanna Heiskanen
Susanna Heiskanen
Design Director
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