Commercial data & AI

Improve commercial performance with insights from sales, customer behavior, market trends, and operational efficiency. With data and AI you can optimize the transactional flow to reduce costs, increase sales and deliver more personalized experiences.

What we do

Product information management (PIM)

Make your products stand out and thrive in the market by managing the product experience, not just product information. Product Experience Management (PXM) is a mindset that focuses on enhancing customer experiences and gaining a competitive edge. By managing the entire experience surrounding your products, PXM helps you sense market changes, seize opportunities, and transform your business – leading to stronger stakeholder relationships and accelerated growth.

Customer data platforms and management

Create a 360-degree single source of truth about your customers and stay relevant in today's market. With third-party data becoming scarce, using zero-party and first-party data is crucial. Customer data platforms and management provide the insights needed to create personalized experiences across channels, drive strategic planning, mitigate risks, and optimize resources.

Data integrations & API management

Boost your business processes with smart APIs. We connect many different business data sources, extract that data, and store it in a suitable destination, such as a data lake or data warehouse.

Order and pricing management

Set, manage, and optimize pricing strategies to allow your sales team to generate quotes and orders with accurate and competitive pricing. Once an order is in the system, you can manage every stage easily and quickly.

Aftersales data

Prepare the relationship for repeat purchases. Aftersales data reveals how customers use products, solutions, or services, their interactions with the company and perception of your brand, and how they respond to your marketing and sales efforts.

Agentic AI

Build automated sales operations with agentic AI. By deploying agents to handle the operational heavy lifting – from data enrichment to complex quoting - you reduce costs, increase sales, and deliver more personalized experiences. This optimizes the transactional flow, and experts can focus on what they do best: building strategic relationships and driving growth

Example cases

Meira Nova
Wholesale and retail

Making assortment management easier for well over 100,000 products

Vallox
Manufacturing

Implementing a business-critical product information management solution

Commerce & engagement

The power of customer data – your organization’s most crucial asset

Commerce & engagement
Downloadable

Guide: How data can power your omnichannel customer experience

The record-setting 4-week SAP S/4HANA Public Cloud rollout

With Vincit, Ahlstrom set – and achieved – an ambitious, record-setting timeline: modernizing one of their plants’ ERP systems to SAP S/4HANA Public Cloud in less than a month.

Read the case study

It's time to move beyond AI experiments

Potential is great, but profit is better. We help you cut through the hype and turn AI into measurable business value. Get to know the four pillars that highlight the key opportunities we help you build a lasting competitive advantage.

Learn more

What agentic AI in commerce looks like in practice

AI agents are transforming B2B sales. But what does this look like in practice? Let's use a global machinery company as an example – navigate to the article to learn more.

Using AI to create a smart pricing tool

Metsätilat wanted to create an easy-to-use online tool that would allow owners to estimate the value of their property. Vincit helped Metsätilat create the entire Hintakompassi service, from concept and UI to machine learning models and integrations.

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Riku Kärkkäinen

Business Area Lead, Vincit Commerce

→riku.karkkainen@vincit.com →LinkedIn

Let’s get started.

COMMERCIAL DATA & AI

Overview